Like every week, we have prepared for you a top 10 of the best publications posted on Facebook by brands. Black Friday was the center of attention for brands last week. This is the event not to be missed this end of November, before attacking communications for Christmas. You can also find our article on the most original brands during this Black Friday !
However, we know very well that Black Friday is an opportunity for the vast majority of brands to organize contests. We have therefore decided to exclude all publications related to this event from last weekend, because a top 10 with only contests does nothing, especially when it is a single brand that trusts the first seats.
Like every week, thanks to our Social Media monitoring platform, we offer you the list of brand content that has been the most interactive on Facebook. 10 contents were selected for their interactions (likes, comments, shares) from a panel of more than 1,000 brands sharing in French.
THE 10 BEST POSTS OF THE PAST WEEK
BOUYGUES TELECOM
Surely you have already seen this advertisement on television. Bouygues is celebrating Christmas early this year with this video featuring people who are just happy to dance. ? The use over the famous Redbone song that was present at the start of the movie “Guardians of the Galaxy” makes the video even more catchy. ?? The proof with more than 40,000 interactions and more than 1 million views. ?
STRASBOURG IN ALSACE
There are regions that do not wait until December to start the Christmas season. This is the case of the city of Strasbourg which is now opening its magnificent Christmas market. ?
CDISCOUNT
The CM of Cdiscount is really not in a good mood. You just have to see the head he pulls on Monday morning! ??
EASYVOYAGE
Ah snowy landscapes … We all dream of it in the Paris region … Except when it turns into ice or slush! ? In any case, more than 17,000 interactions are generated with this video for Easyvoyage!
BURGER KING
Hats off to whoever finds the number of correct comments on this Burger King post, there have been so many. The text of the CM that accompanies the visual is just as funny! ?
SAVOIE MONT BLANC
Let’s stay in the snow domain with this sumptuous visual of Savoie Mont Blanc which confirms that winter is fast approaching! ? ❄
THE HOLIDAY OFFICIAL
After Savoy, London can be admired in the snow in this video from the Vacation Official. The English capital is unrecognizable! ??
IKEA
Surely you know someone around you who is very meticulous. Well this Ikea visual could well please him with more than 11,000 interactions!
TRAVEL DEALER
There’s only 5 minutes left to board the plane and you’ve just gotten out of the taxi? Those who are used to flying have probably already experienced these adventures. The Travel Dealer page has found THE solution to never miss them again: do cardio on a carpet with your suitcases!
AUVERGNE TOURISME
We finish this top 10 on a little cultural moment with the Auvergne Tourisme page which tells us that when we eat Saint-Nectaire, it is also “cat hair” that we ingest. Will this revelation curb cheese fanatics? We don’t think! ?
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Thanks for reading. See you next week for a new collection of the best Facebook posts, sorted for you.