Why does one product appear before another in Google results? Why does an article generate more traffic on your website? Why is your thematic page less referenced on its main subject than another of your more general pages? Getting links to your product sheet will give you better SEO. How? ‘Or’ What ? The press release is a solution that will prove to be profitable …

 press release
Visual from communiques-presse.com

Google will not see at the bottom of your site
If you have a commercial site for example, your product A can be at a certain distance from your home page (example of Arianne thread: Home / Category / Product line / Product A / Product-A-Winter) . Google won’t necessarily go down that low in your site architecture. But you want this product to be referenced in the search engines. If a link from another site leads to this product, it will be indexed and will thus become known to your target customer.

Referencing and press release…
Where does your SEO agency find partners to get links to your site? In the big directories of course but it is a bit poor as a strategy if it stops there! There are many ways to get links to your thematic pages, not just your home page. One of the most effective, from my experience, is creating press releases on the internet.

Press release and SEO agency…
Online press releases are used more and more by businesses. Many websites allow the publication of these press releases. One of the latest in vogue in the world of marketing, is Marketing company. SEO agencies today offer the creation of thematic articles with rich and unique content. These articles will contain relevant links to your site and these products.

Unique content…
Creating a unique, out-of-the-ordinary, engaging statement in which you put links to your deep pages will be fatal to your competition. It will propel your landing page to the top of Google, and in just a few days! A single press release will obviously not be enough and the operation will have to be repeated on different online press portals. Are you launching a new product? Do you display or sell it on your website? Make press releases and insert one or more links to your product page, without abusing them.

Size of your press releases…
So that press releases can improve your SEO, don’t make them too long. Better to cut them out and publish them in the form of small press releases, between 400 and 800 words. It is best to deal with only one topic on a web page. And then, multiplying the number of relevant pages containing a link to your product page is to increase visibility and improve SEO.

Source: Referencing by press release referenced in the Referencing section on Manager-Go.