▷ [Infographie] Inbound marketing: 21 statistics to convince your boss of its benefits 2020 -

71% of companies consider inbound marketing as their overall priority strategy. 60% of marketers do it. Why not you ?

Digital has profoundly and irreversibly changed the marketing strategies of companies. Traditional methods have changed and new marketing techniques have emerged. Inbound marketing is spearheading this digitalization of strategies.

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Inbound marketing, or inbound marketing, involves bringing customers to you rather than soliciting them directly. Breaking away from traditional marketing methods, it builds on new cogs. Through its sales funnel, it seeks to attract, convert, engage, and then retain consumers.

Here is an infographic with 21 numbers to convince your company to invest in inbound marketing.