Keyword – SEO WIKI
Keywords are special keywords, phrases, phrases that represent the meaning of the text on a single page.
Keywords can also be called user searches.
It is with the help of keywords placed in the text that the page is optimized for users’ search queries. Simply put, the user is shown those pages that fully possess the information sought. However, it should be borne in mind that an overabundance of key phrases in the content can play the opposite role, and search engines can perceive this as an attempt to artificially manipulate the issuance and impose sanctions on such pages.