Product descriptions – how to describe to sell
The purpose of writing product descriptions is to persuade a potential customer to buy. How to write product descriptions in such a way that they influence consumer decision-making in visitors to your store?
A wealth of valuable content
The basis for a good product description is real information. We base our product descriptions only on true and relevant information from the customer’s point of view. Thanks to this, you give your buyer exactly what he needs, you respect his time and money. Your store is becoming a trustworthy place and will attract more customers. Our texts are content prepared by an experienced copywriter who has extensive knowledge and is committed to each project.
It is important that the product description in your store fully satisfies the buyer’s curiosity. Remember that it is difficult to ask questions freely in this purchasing process. Not every customer will write you an e-mail or call to ask for information of interest to him. It is more likely that he will find them in another store…… and make a purchase there.
Therefore, when preparing a product description for you, we use a language that your client understands and graphically describe all the features of the offered product. Thanks to this, the buyer sees that you have nothing to hide. Good content builds trust and reduces the likelihood of returning purchased goods. We not only help in the preparation of content but also create online stores.
Specify what and to whom you want to sell
Writing product descriptions is based on good knowledge of the subject and market conditions. When preparing a product description for you, we learn about the specifics of your industry and the offer presented. This is very important because thanks to this we gain arguments that will help us convince a potential customer that it is worth making a purchase from you.
In the case of widely available products, writing product descriptions involves not only a reliable description but also highlighting the advantages that your store has. Thanks to this, the customer, despite many competitive offers, will buy from you.
Are you selling a niche product? We will reveal to your client a whole range of its advantages and reasons why it is worth buying it!
We respect time and money not only for you but also for your customers. Therefore, prepared by product descriptions are a response to the needs of your target group. When writing them, we use the language understandable to the recipient, creating your business creation based on originality and consistency with the idea of the brand.
We prepare product descriptions with an idea. Our words work on the imagination. Thanks to the use of rich vocabulary, graphics and comparisons, the description created by us is an additional advertisement for your product and store, for which you do not must pay extra!
Text optimization is the beginning of success
The product description greatly influences the conversion rate in your store. He works like an experienced salesman familiar with sales techniques, with the difference that he does not demand a raise.
To give them a chance to convince the buyer to finalize the transaction, your store’s offer should be clearly visible in the internet search engine. For it to reach high positions in organic search results, it is necessary to optimize its content. Thanks to optimization, we can get high results in the positioning process.
For this purpose, we use our knowledge of SEO, acquired over the years, choosing key phrases, a unique description, text formatting and many other factors that thanks to cooperation with us you do not must bother. Writing product descriptions
Do you want to sell more? Contact us and order product descriptions for your store!
What's new on the blog?
Instagram has officially launched “Reels”, a new short video service that will rival TikTok, in more than 50 countries ... Instagram just announced the launch of Reels in England, Germany, UK, US, India, Japan and Australia. This is "a new way to create and experience...
A central element of a marketing campaign, the Landing page aims to sell a certain product or capture new prospects ... The effectiveness of this page is easily measured by its conversion rate. The conversion rate is the percentage of people performing the desired...
Niri Brusa Editorial project manager - CWT Advertising & Co'm After rumors of the TikTok buyout, Microsoft publicly confirmed its intention to buy the app in the US and several other countries ... The company has said it plans to "move quickly to continuing talks with...