Ecommerce grew 60% in Argentina
According to a recent report of the Chamber of Electronic Commerce of the country, electronic commerce had a turnover of $ 45,249 million pesos (3,000 million USD at current exchange) in the first half of 2016, with a growth of 60% compared to the previous period .
They were not the only increments!
- The number of frequent buyers, that is to say that it makes purchases once a month, went from 52% to 58%
- The degree of user satisfaction grew to 95%
Regarding objections, it is noted that 67% pose as difficulty not being able to view the product before buying it.
Do you know the top five of ecommerce in Latin America?
According to a study of The Global Retail E-Commerce Index, In Latin America a sales volume of 59,000 million dollars in electronic commerce is reached? Do you want to know which countries take most of this cake?
- Brazil: 42%
- Mexico: 18%
- Argentina: 12%
- Chile: 9%
- Colombia: 5%
Ecommerce day arrives in Bolivia
On November 9, the second edition of the ecommerce day will be developed in Bolivia, which will bring together more than 30 international ecommerce and business experts online. In addition to the talks, workshops, and networking spaces, the “ecommerce awards” and “ecommerce startup competition” prizes will be awarded
Mobile Commerce Congress
With the sponsorship of MasterCard, a new edition of the Mobile World Congress will be held on November 3 in Madrid, the most important event in Latin America on this subject.
In this event you can learn about mobile and multichannel strategies from experts worldwide. One of the highlights will be the exhibition of the renowned market research firm Forrester Research, about the influence of mobile in retail sales, and is based on a recent study that explains that in 1 of every 3 purchases made in the USA, in Some point in the chain were “touched” by mobile devices, whether in search, coupon delivery, follow-ups, etc.